Chapter 466 A perfunctory apology
The embankment of a thousand miles collapsed in an ant nest.
This idiom is used to describe the Shen Group, and it couldn't be better.
Since Shen Ji was so angry that he was hospitalized, there has been no good news from the Shen Group, and the stock has fallen again and again after Xu Hai's case was exposed.
Shen Xiyan's advertisement for GA was released during this period.
Shen Xiyan didn't think about the actions and lines of the GA advertisement at all.
She fully thought that as soon as the ad came out, everyone saw that she, the daughter of the Shen family, was doing well, and that it might be able to stabilize the status quo of the group.
Unexpectedly, what greeted her was not the brainless praise of fans, but the accusation of the public.
[This kind of advertisements and posters are also released in a grand manner, @沉西颜, did you do it on purpose? ]
[There have been a lot of insulting brands in the past two years. After a little understanding, you will know what those actions mean. Shen Xiyan dares to shoot them and accept endorsements, but she doesn’t care at all]
[Fans don’t care about these at all, they only have idols in their eyes]
[The atmosphere in the circle is like this, as long as the limelight is over, and after the contract is terminated, another artist will sign again, they don't have this consciousness at all! ]
[The road to Shen Xiyan turned dark, it’s really disgusting. ]
[Speaking of which, Song Qingyou rejected GA's endorsement before, so she didn't do it because she saw the advertising plan, right? ]
[Very likely, didn't someone say that Song Qingyou rushed out of the GA branch building? ]
…
#GA advertisement insults the nation#
#Shen Xiyan endorsement GA#
#GA Brand Seven Deadly Sins#
#Resolutely boycott GA#
…
Several hot searches in the same series entered the list at the same time.
Under normal circumstances, Shen Xiyan's GA endorsement would indeed cause a little disturbance, but it wouldn't be to the point where everyone shouted.
But the problem is that the capital that is eyeing the Shen Group is focused on shorting the Shen Group.
So any negative news related to the Shen family will be magnified by them again and again.
This also led to the current situation.
The follow-up public opinion was too influential, and the official had to come forward, asking GA to cancel the relevant propaganda and give Huaguo an explanation.
The new person in charge of the GA branch, although he looked down on Hua Guo, was not stupid enough to insist on going his own way.
But Clinton, the pig teammate, couldn't stand it. He didn't take public opinion and official statements seriously at all.
He also uttered nonsense on his social platform.
"I have long expected that the advertisement I shot would hit a wall in Huaguo. Who made Huaguo people understand art at all?"
"But I didn't expect that artists from Huaguo had such high self-esteem and short-sightedness that they even refused GA's endorsement... let alone that Huaguo people would boycott GA just because of an advertisement. This is really ridiculous."
“In our country, such a thing will not happen, because we have a strong artistic atmosphere and are very tolerant.”
Clinton didn't take his remarks at all.
To him, it was just a little complaint.
In the eyes of the public, GA not only apologized perfunctorily, but also looked down on them secretly!
For a while, the crowd was excited.
[GA has no sincerity at all, just send out a statement of apology in China, and how to slander it in foreign countries]
[The apology statement did not promise to remove the product in question, let alone cancel all publicity, it is just used to fool people]
[#立激护GA#, I hope some people don’t have such a bad memory this time, and they ran to buy GA’s stuff the next day]
[Ah, yes, yes, we do not understand art, and we are not tolerant. If you are capable, GA should not want our domestic market! It seems that only GA produces luxury goods in the world! What is there to be proud of? ]
[Reluctant to bear the domestic market, but also look down on Chinese people, what is this called? Guilty? ! It's disgusting, these idiots]
…
Many people guessed right, GA is really reluctant to part with the Huaguo market.
The reason why there is still no movement after the apology statement is issued is because the GA head office has been in a turmoil over this matter.
One side thinks that a little bit of public opinion, as long as it is left alone, will soon disappear. There is no need to take the initiative to damage the image of GA for such a trivial matter.
The other party believes that the Huaguo market has huge potential. No matter what, the person in charge of the branch should be removed first to express his sincerity in apologizing.
Essentially, neither side actually thinks highly of Hua Guo.
In the past, Shen Xiyan might still be able to afford to wait.
Because some artists in the circle endorsed a brand that humiliated the country, nothing happened.
But now the Shen Group is about to fall into a precarious situation, and Shen Xiyan wants to inherit the right again. Once her reputation is damaged, she will have no chance.
So, Shen Xiyan hastily held a press conference before the GA made any follow-up.
At the press conference, she firmly stated that she would definitely terminate the contract with GA.
The media in the audience will not just take pictures and leave, and it is impossible to let Shen Xiyan go easily.
The Entertainment Weekly reporter in the front row spoke sharply:
"As far as I know, Song Qingyou immediately decided to cancel the cooperation after seeing the advertising plan. It can be seen that the insulting content of the advertising content planned by GA is very obvious. Then, why did you manage to finish the advertising and act as if nothing happened? Did you not notice it at all, or Don't care at all?"
"I didn't see it." Shen Xiyan admitted her mistake with downcast eyes.
"Believe it or not, I really didn't know that those actions were insulting, because I'm usually really busy and rarely browse social platforms..."
Mo Zhenning on the side chimed in: "Xiyan reads scripts the most, followed by company reports. It is true that she does not browse the news on the Internet. I said before that if she continues like this, sooner or later she will not be able to keep up with the trend of the times."
The reporter asked again: "You two mean that Song Qingyou is free?"
Shen Xiyan wanted to give an affirmative answer.
But Mo Zhenning kicked her under the table, "Xiyan and I didn't mean that, it's just that our personal hobbies are different in private, and the information we receive is also different."
Shen Xiyan nodded, and then her eyes suddenly turned red.
"I really don't pay much attention to these things. The people around me are different from me, but I basically do everything from watching commercial planning to auditioning and filming by myself, and the assistant can only wait outside."
“At that time, I thought it was a GA rule, so I didn’t question it, which led to the fact that people around me didn’t know what kind of advertisement I shot…”
While talking, Shen Xiyan burst into tears again:
"I really didn't mean it. If I knew it was an insulting advertisement, I would definitely not accept it, because I am also one of them!"
She touched her face, stood up and bowed: "I'm sorry, I have been very worried about my father's condition recently, so I have been negligent at work, please forgive me."
Shen Xiyan went all out this time, even crying and putting on makeup in front of the camera.
Regarding this, passers-by may not buy it or not, but fans will definitely forgive it easily.
(end of this chapter)