Chapter 177: Combination of theaters and squares

Chapter 177 Combination of Theater Circuit and Plaza

With the approval of Big Boss Chen, the small team he formed before has stabilized.

Next, as long as he assembles the manpower responsible for the operation of the square, his status will rise accordingly, and he may even become the most powerful right-hand man beside Boss Chen.

Of course, with his current manpower, it is definitely not enough, but it doesn't matter, these can be done slowly.

There are nearly 20 plazas, and it is impossible to open on the same day. You can accumulate experience one by one, so there is still plenty of time.

Liu Dong didn't relax just because he got the initial approval from Boss Chen. Don't think that collecting rent is a simple matter. You don't need to worry about anything, you can just lie down and collect money.

Nearly 20 plazas, once established, the problem of merchants entering is a very heavy task.

A shopping mall has at least dozens of hundreds of merchants, and nearly 20 squares. There are more than a thousand merchants that need to be stationed. Every merchant that enters needs to understand and check the information of the merchants. There is a lot of preliminary preparation work.

If you want to run a plaza well, it definitely doesn’t mean that after the merchants pay the rent, you just ignore everything and lie down at home and sleep.

If that's the case, let alone making money, it would be nice if you don't lose money.

Chen Yi is really not very clear about how the square operates, but he is clear about one thing, that is, there must be a cinema in almost every square in the future.

The consumption driven by movie theaters is real.

After all, when big guys go to the cinema to watch movies, they must eat, drink and have fun. The cinema can not only attract traffic, but also drive consumption.

In the early days, Xiangjiang was most famous not for its title of the Four Little Dragons, nor for its title of being one of the world's three major financial cities alongside New York and London, but for the long-mentioned Eastern Hollywood.

Hollywood is famous all over the world, and Hong Kong movies had a great influence on Asia in the 1980s and 1990s.

Xiangjiang film, in the 1980s and 1990s, was Xiangjiang's most popular foreign business card, and it once became one of the pillar industries of Xiangjiang's economy.

Yes, it is one of the pillar industries.

Come on, let's talk about what are the pillar industries of Xiangjiang?

The pillar industries of Xiangjiang in later generations include finance, tourism, trade logistics, real estate, and shipping.

At its peak, Xiangjiang film once became the pillar industry of Xiangjiang together with the above five major blocks. The title of Oriental Hollywood is not given for nothing, but an industry that actually drives economic development.

The only pity is that, with the development of the times, Xiangjiang films finally failed to escape the law of prosperity and decline, and declined on the road of history.

This has to be said to be a pity.

Regrets are regrets. Regardless of whether Xiangjiang movies will fall or not in the future, it will still be advancing in the next two decades.

When Chen Yi was preparing to learn from the richest man in the future and build Chen's Wanda model, he had the idea of building a world-class theater chain in Xiangjiang.

Now Xiangjiang’s theater chain is too old, and many theaters are far behind those in Europe and the United States, especially the multiplex theaters that are becoming more and more popular in Europe and America. Up to now, Xiangjiang does not even have a single multiplex theater.

We must know that multiplex theaters are the development trend of movie theaters in the future. Theaters with fewer than one hundred people and more than three or four hundred people will gradually be eliminated.

The plaza was built together with the cinema chain, and Chen Yi shared his ideas with Liu Dong. Although Chen Yi was not very clear about how to build a world-class cinema chain, his goal was clear.

According to what Boss Chen said, it doesn’t matter if he doesn’t know, and it doesn’t matter if he doesn’t understand. As long as people who know and understand can solve the problems he doesn’t understand, then everything will be no problem.

After listening to Boss Chen's thoughts, Liu Dong's eyes couldn't help but shine, as if someone had opened up the second channel of Ren and Du, he was so excited that he almost hugged Boss Chen and kissed him.

Liu Dong said excitedly: "Boss, I think your idea is very reasonable. The most important thing in shopping malls is the flow of people. If we build a multiplex cinema in each square, it will greatly promote the number of people who go to the cinema. Moviegoers spend money in the plaza..."

Before, most of the movie theaters in Xiangjiang were opened in the form of shops or grand theaters on the side of the road. Most of these movie theaters were independent of shopping malls and plazas, and few movie theaters were opened in shopping malls and shopping plazas.

This is very different from the fact that almost most of the cinemas in the inland area are located in the square in later generations. The two did not communicate well and did not exchange the flow of people with each other.

Seeing that he looked like he had been beaten, Chen Yi subconsciously moved his butt, trying to stay away from the maniac.

After Liu Dong calmed down a bit, Chen Yicai continued: "The movie theater needs to be handled by experienced people. Now the movie theaters of Xiangjiang University are divided into three companies, Shaw Brothers, Golden Harvest and Inland Back then."

"We didn't need to think about the inland area back then. It was mainly Shaw Brothers and Golden Harvest. Now the Xiangjiang film market is mainly controlled by Shaw Brothers and Golden Harvest. Once we enter the film market and build a large-scale movie theater chain, it is bound to It aroused the hostility of the two families."

"So, after the movie theater chain is built, I will set up a film and television company, separate it, and assign a dedicated person to be solely responsible for the management of the theater chain. The theater chain will not be included under Wanda Plaza."

That’s right, Chen Yi has already occupied Wanda, which is the richest man in the king.

Take the path of others and let others have no way to go.

In the future, when he is one step ahead of Lao Wang and opens Wanda Plazas all over the inland, then Lao Wang's Wanda may become a counterfeit product.

When the time comes, he can't say that he will sue an old king for infringement or something. Thinking about it makes people feel happy.

Separating the theater chain is mainly for the purpose of picking up chicken Liudong to concentrate on rent collection, don't be idle and reach out everywhere. The richest man in the future is the one who stretches out his hand, and the other, and buys, buys, buys, and finally loses the position of the richest man.

The most important thing for Liu Dong in the future is to help him manage the business of the plaza. In the future, he will open Wanda all over Asia and collect rent from the ground. This project is enough for Liu Dong to work for most of his life. Get distracted and do other things.

Regarding Boss Chen's decision to separate the cinema, Liu Dong didn't take it seriously except for a little regret.

As Boss Chen thought, just running the plaza well would be enough for him to keep busy. He doesn't know anything about movies. If Boss Chen asked him to take care of this, it would really give him a headache.

——

(end of this chapter)

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