Chapter 342 Yangmou!
In early October 1999, "Hot Mom and Hot Girl" was launched, and in mid-December 1999, "Hot Mom and Hot Girl" was finished.
As the fifth film of the Olsen sisters, it is also the third film in which they play the leading role, and it is also the penultimate film in which they plan to retire. As the eldest brother of the family, Roland actually doesn't care much.
Why?
Because there is no need to worry about it!
As the saying goes, the vicissitudes of life in front of others, in front of the public, the stars are glamorous, but behind the scenes that the public can't see, the stars are still at the bottom of the food chain - you can't tell the truth if you want to say, you can't do what you want to do, even if you want to vent If you feel dissatisfied in your heart, you have to hide it, for fear of being found out, and once found out, all the celebrity can do is rush to throw the pot away, try every means to remove themselves from the critical public opinion. Pick out from the swirl.
But at the same time as throwing the blame, the celebrity has to carefully look for the person who is responsible for the blame. If it is a social animal who is unable to shout, it can still have some cover-up effect, but if the blame is thrown on the capital, the phenomenon of blame will be passed on occur.
While the capitals of all parties take the initiative to take over the pot, they will also end in person. What hammers these stars is that they cannot take care of themselves!
What Wannian marketing account!
Why don’t want to be popular but participate in variety shows!
What kind of comminuted fracture can practice dancing five days later!
Just beat him to death with a stick!
In front of capital, a star can only be an obedient tool, and in this case, Roland thinks it's okay to shoot whatever the Olsen sisters film, because it doesn't matter whether it's word of mouth or grades, it doesn't affect it now. They are gone.
And they can control others.
"So, would you like to give your fiancé a few days off?" Roland rubbed Kate's head like pinching Shiba Inu's face.
"Oh, don't do it..." Kate wanted to slap Roland's hand away, but unfortunately, she couldn't escape after struggling twice, so she leaned on Roland's arms obediently and muttered: "No..."
"What?" The answer surprised Roland, "Why not?"
"Because you said, you will listen to me during this time." Kate raised her right hand and waved her index finger in front of Roland, "So, I want to give you a vacation, you have a vacation, I don't want to give you a vacation, you just There is no fake, and now, I don't want to."
Such words made Roland frowned.
But before he could get serious, Kate turned around.
Poking Roland's chest with his index finger, he said, "But, I want to see sister Olsen's movie now, so not only do you not have a vacation now, but you have to honestly accompany me back to the premiere."
The god-like brain circuit made Roland's head full of black lines. After he caught the smile hidden in the corner of Kate's eyes, he wanted to prove his family's throne without saying a word, and pinned Kate on the ground like a chicken. onto his own lap.
Then unceremoniously enforced the family law, and greeted the soft and waxy peach.
"I let you play jokes on me endlessly!"
"Ah! Ah! Ah! Roland, stop hitting!" Kate, who was in pain, struggled to escape.
"I let you play jokes on me endlessly!"
"Help! Help! Help! My husband domestically abused me!" After the failure, Kate shouted for help again.
"I let you play jokes on me endlessly!"
"Woo~ woo~ woo~ my dear, I was wrong~" Kate, who couldn't struggle and had no one to help, gave up.
Such words also made Roland stop his hands, "Do you dare to do it in the future?"
"Don't dare, don't dare." Kate shook her head again and again.
"Hmph!" Roland snorted softly, and let go of Kate.
When she got up again, her blushing cheeks looked like overripe peaches.
The raised mouth can hold oil bottles.
"What are you staring at me for?" Seeing his wife's reluctance, Roland, who wanted to pretend to bully his wife and brought her back from the afternoon, asked sternly, "Did I strike too lightly? "
However, before the words finished, Kate stretched her neck, opened her **** mouth, and bit Roland's shoulder directly.
Next, there was a ghostly scream——
"Oooohoo!"
"Don't bite! Don't bite!"
"I was wrong! I was wrong!"
...
In addition to the acquisition of Blue Sky Studio, many major events occurred in July.
First of all, "Crouching Tiger, Hidden Dragon", which Roland didn't care about at all, is finally released!
After being screened at the Cannes Film Festival, Sony arranged for them to be screened first in Asia.
On July 6th, it debuted in Malaysia and Singapore. On July 7th, the flames reached AngLee’s hometown. On July 8th, the film was also screened on the other side. Push, and on July 15, Indonesia also saw this Western story in Eastern skin.
According to Sony's arrangement, the film will be screened in a regional rotation mode, and it will enter markets that can accept martial arts culture first. Through the achievements in these regions, it will be exchanged for theaters in the Western world. Not only that, when it is registered in Europe and North America, They will not spread the film in a big way, but control the number of venues in theaters, exclude ordinary audiences, and attract elite film critics who can make up their minds to watch first, and through their mouths, create a perfect publicity stunt for this film.
When the storm of public opinion is formed, the screening market is gradually expanding. At that time, regardless of whether ordinary people are interested or not, they will be attracted to the theater by the high reputation. I understand, the professional film critics that have been circulating on major online forums for a long time can also teach them how to behave.
To be reasonable, there is nothing wrong with this kind of publicity mode.
But for Roland, the time was too long.
So, on the day "Crouching Tiger, Hidden Dragon" was released in Southeast Asia, its information was already included on IMDb.
A week after its release, nearly 5,000 people played 9:00, which attracted most people's attention.
Immediately afterwards, some netizens who had eaten and had nothing to do, pointed out that the movie was suspected of being used for scoring, and reported it to the official. Intervention, using two methods of background investigation and on-site investigation, to eliminate possible tricks. Not only that, but on the second day of the investigation, IMDb also issued a written result that most of the scorers were indeed in the same area.
Such a situation satisfies those lazy netizens.
They feel that this kind of score-breaking movie will soon get the punishment it deserves.
But five days later, the reports of the investigators who went to the screening location to conduct on-the-spot investigations in the form of watching the movie in person made them eat a whale, because the ten investigators selected by IMDb in ten countries all gave no less than Eight points of praise!
"I don't know martial arts, but I can see that this is a wonderful action-adventure movie!"
"Crouching Tiger, Hidden Dragon is a riveting action epic! It's not about two armies in a boring action movie, it's about personal achievement, honor and dignity!"
"An action movie that breaks gravity!"
"Incredible cinematic masterpiece! East's Sense and Sensibility!"
Such an evaluation made IMDb users unbelievable.
Although there are only ten researchers in total, these guys are all randomly selected by IMDb officials in Europe and North America. Many of them have received feedback emails for registration before, so their credibility is beyond doubt.
Not only that, but before departure, the information of these people was officially disclosed according to the process. After everyone clicks on their homepage, they can see the efforts made by these users in the past few years to help the website improve the information database. Supplementary information that most people agree with is an irrefutable fact, and when these people think the movie is good...
The spontaneous curiosity, like a cat's paw, keeps scratching their hearts!
And just when these guys were confused, they decided to pay attention to a wave of movies. After they were screened at their door, when they tasted them in person, hey, countless reports about it suddenly appeared on the homepages of MSN and Yahoo.
【"Crouching Tiger, Hidden Dragon" is the best movie at the end of the 20th century! 】
【An epic myth far beyond "Star Wars Episode 1: The Phantom Menace"! 】
【Crush the perfect love of "Titanic"! 】
【A strong contender for Best Picture at the 73rd Oscars! 】
【Sony made the greatest investment after acquiring Columbia Pictures and Samsung Pictures! 】
The extremely exaggerated promotional slogan stunned those IMDb users!
And those who are more unexpected than them are those ordinary netizens.
No one figured out where the movie "Crouching Tiger, Hidden Dragon" came from, and after these people read the news reports to figure out the situation, they discovered that Sony, the investor of the movie, was promoting On the one hand, a large enough capital has been invested.
If there is no capital, why are there news headlines that far exceed "The Phantom Menace"?
No matter how bad the former is, it is still "Star Wars" with hundreds of millions of fans!
And the latter...
Roland's fans can wipe out Sony's market value of 100 billion with every sip!
"What the **** is Crouching Tiger, Hidden Dragon? How does a movie I've never heard of surpass SW?"
"A love greater than "Titanic"? Just because of Ang Lee?"
"Sony wants to make money, is it crazy? To make such a publicity? Who knows when this movie will be released? I will definitely go back to the cinema to support! I want to see how good this movie is!"
"Panasonic has given up! Sony is really strong!"
The sudden publicity and overwhelming discussions made Sony full of question marks.
They were just about to launch the movie in North America, but they ran into tap water?
There is such a good thing?
And when they finished investigating the incident and found out that the explosion of "Crouching Tiger, Hidden Dragon" was related to the company controlled by Roland, they were so frustrated that they were entangled, because they couldn't figure out what the current situation was!
"Why did Roland buy us a press release?"
"I do not know!"
"This kind of PR draft looks like a public relations draft bought by ourselves, which is very bad for us! It disrupted all our plans!"
"Have no idea!"
"Are we still doing on-demand screenings?"
"What's going on now? Public opinion has risen, and we're looking for someone to brag about, that can only be counterproductive!"
"Then direct release?"
"Let's go, let's go! Although the wind direction is very dangerous, the momentum is already very good!"
"Yes, yes, is the reputation of a movie important? As long as it can make money like "The Blair Witch", that's enough!"
In fact, the results of Crouching Tiger, Hidden Dragon are not important to Roland.
All he wanted was to bundle Crouching Tiger, Hidden Dragon with Sony.
He wants everyone to know that "Crouching Tiger, Hidden Dragon" is a project pushed by Sony! The fundamental purpose of Sony's invasion of Hollywood, which is to get a share of the world's public opinion, is firmly engraved in the hearts of the public!
It's that simple.
...
While Sony was frantically preparing for the release of "Crouching Tiger, Hidden Dragon", on July 25th, Roland, who was packing his luggage and preparing to leave Europe, heard an unexpected news—a plane originally planned to be flown by Charles de Gaulle in Paris, France. The Concorde airliner bound for John F. Kennedy International Airport in New York crashed in Gonesse, a suburb of the city shortly after takeoff, killing all 100 passengers and nine crew members on board, and four people on the ground.
Concorde is the only supersonic airliner in the world that can fly at twice the speed of sound at a height close to space. Before, Concorde was known as the safest and fastest civil aviation airliner in the world, but now...
They were experiencing their first catastrophic accident in their operational career.
After investigation, people learned that on the day of the air crash, there was a long metal part on the runway that was dropped from the No. 1 engine of the McDonnell Douglas DC-10 airliner of Continental Airlines. Running over the part caused a tire to burst, and fragments of the tire shot into the wing cylinders, severing the cables of the landing gear, causing sparks to ignite the fuel leak and fire.
The point is that at that time, the air traffic control personnel and the crew had already discovered this problem, but because the plane had taxied to V1 speed and had to take off, the captain wanted to fly to Paris-Le Bourget Airport, five kilometers away, for an emergency landing , but the problem was that the No. 2 engine of the plane had been shut down at that time, and the No. 1 engine was ignited, making the plane unable to climb and accelerate.
In the end, it turned into a tragedy.
This survey result makes the Concorde, which can fly at supersonic speed, the most dangerous civil aviation airliner in the world!
Because if this kind of thing happens to a subsonic airliner, they can definitely avoid it if they can't accelerate!
As a result, the demand for airlines to ground this type of aircraft and to pay huge compensation to the victims has intensified. At the same time, the major media in the United States have all exposed the black history of the Concorde—
In June 1975, there was a tire blowout accident at Caracas Airport;
In June 1979, there was a tire blowout accident at Dulles International Airport;
One month later, in July, at Dulles International Airport, there was the second tire blowout accident of the same year;
In August 1981, they took off from New York and continued to blow out tires;
In November 1985, when they left Heathrow Airport, they blew up two engines because of a flat tire;
In July 1993, when landing at Heathrow Airport, the tire exploded;
October of the same year, same airport, same explosion...
When these facts were presented in front of the public, Concorde Aircraft could only swallow its breath and said that it would compensate the victims. On the day they promised, Airbus' stock price plummeted!
That's right!
Concorde is an Airbus model.
The reason why the American media attacked them was to whitewash the engine parts left by McDonnell Douglas on the runway, and to turn the whole accident into a tragedy caused by product quality problems.
This will not only hit Airbus's market share, but also help its own Boeing get more orders.
If the matter ends here, it is a small victory.
But the news that followed took Roland by surprise.
When he set foot on the land of California again, the first thing that appeared in his ears was the unified news of the major media stations——
The American Department of Justice has reached a settlement with Microsoft and withdrew its antitrust investigation of the Microsoft Windows operating system.
What Microsoft needs to pay is to no longer interfere with the right of PC manufacturers to freely choose the system, and to disclose part of the source code of Windows software, so that Microsoft's competitors can also write applications on the operating system.
Not only that, while reaching a settlement, Microsoft also publicly announced that it would acquire Yahoo; and Ronald Perelman, who had already kicked the founder out of the management and served as chairman, also announced that Yahoo was very willing to cooperate with Microsoft. negotiation.
When this message came up—
Global earthquake!
If everyone knows that under the development trend of economic globalization, it is impossible for America to dismantle Microsoft and will only allow it to complete its monopoly. The so-called split is just a show, pretending to be righteous, then what is the acquisition of Yahoo?
Openly agree with industry monopoly?
Then you are not an act of imperialism!
Imperialism is the highest and final stage of capitalist development!
Rely on capital export and let other countries work!
Change the economic life of other countries!
Before, you still played it anyway, but now...
No more acting?
Then the next step is to defeat ____?
While the whole world was shocked, the European Union also reacted. They were also investigating the suspected monopoly of Microsoft's Windows system, and they justly stated that they would never pass the approval of Microsoft's acquisition of Yahoo!
They will never let Microsoft, which is suspected of operating system monopoly, continue to monopolize the Internet!
But shortly after their statement was issued, the National Transportation Safety Board of the United States stated that after the bombing of Air France Flight 4590, they would immediately launch a reinvestigation of the safety standards of the Concorde manufacturer. They had evidence to suspect that the production of the Concorde The safety standards of the manufacturer do not meet the passenger transport requirements, and once they are verified, they will include all the related manufacturers of the Concorde Aircraft into the list of trade prohibited imports!
As soon as this news came out, the EU fell silent.
Because of this, it is a conspiracy.
Didn’t your European Union not approve Microsoft’s acquisition of Yahoo?
Then we'll beat your Airbus out of the shit!
Aerospace and the Internet, take your pick!
Note: ① "Crouching Tiger, Hidden Dragon" is indeed screened all the way. In the United States alone, the media screened five shows. First, the media was bought to get good reviews, and then it was screened regionally. The general audience was rejected by the film schedule standard on weekdays. Go out, wait for the public opinion to rise, and release it on a large scale. In this way, anyone who says it is bad is either mentally retarded or a navy sent by the opponent. They are very proficient in this kind of marketing. Compared with them, our navy can be smashed by the navy just by deduction. The IMDb score of "Crouching Tiger, Hidden Dragon" even reached 8.8 before competing in the Olympic Games. If such a score is not enough, then IMDb must be on a 20-point scale. ② During the period of the new millennium, Sony's market value did exceed 100 billion, which was once higher than that of Berkshire Hathaway, and then it was wiped out by the United States. ③The air crash of Air France Flight 4590 was really a tragedy. In the end, this model directly withdrew from the stage of history. And the United States was indeed attacking Airbus back then, tearing up the market very hard.
(end of this chapter)