Chapter 233 You can use their care to get what they care about
On the first day of release, the box office soared to 59.17 million. What kind of concept is this?
New record?
Sorry, 'new record' is not the word to describe the current situation.
Currently, Steven Spielberg's "Jurassic Park 2: The Lost World" ranks first in the global box office this year, but the film's first weekend box office is only 7,210 Thirty thousand, an average of 24.04 million per day, and the first day of "Titanic" was 2.4 times that...
If you say, 2.4 times is actually normal, after all, the announcement of "Titanic" is not comparable to "Jurassic Park 2".
Countless people's credit endorsement, all the media are waving the flag in unison. Under the current political and economic issues, those bankers hidden in various industries like to see this peaceful singing and dancing without any opposition, and the lead actor Roland Allen is selling all young people. The irresistible beauty of first love for women, in the case of over 100 million announced in North America, and the fact that the other five companies have not released blockbuster films of the same period at all, if "Titanic" cannot win an overwhelming victory, then participate Everyone who has done all of this is a failure, but this actually ignores a problem——
That is 'increase in quantity without price increase'.
The duration of "Titanic" is 194 minutes.
The duration of "Jurassic Park 2" is 129 minutes.
Currently the second-grossing "Men in Black" has a duration of 98 minutes.
According to the normal screening + cleaning operation rhythm, a theater can show six "Jurassic Park 2" shows on one screen a day from opening to closing, which is 774 minutes, and eight "Men in Black" shows, That is 784 minutes, but if it is replaced with "Titanic", it can only be screened for four games, a total of 776 minutes.
On the surface, the daily screen time is about the same, but the problem is that compared with "Jurassic Park 2", the screen time of "Titanic" is one-third less! Compared with "Men in Black", that's even less than half!
In this case, in order not to let the public feel that the theaters and producers hope to pass on the crazy publicity costs and high production costs to themselves, so the "Titanic" ticket The price is 10% more than "Jurassic Park 2", and nearly 17% more than "Men in Black"...
To put it bluntly, according to the normal market pricing rules, the ticket price of "Titanic" is definitely not worth the time. The first-day box office of The Nick will be 77.85 million. According to the pricing rules of "Men in Black", the first-day box office of "Titanic" will be 88.31 million. Although neither of these two pricing methods can make "Titanic" exceed 100 million on the first day, but...
Roland can pass the achievement that countless filmmakers can't achieve in a lifetime!
This kind of ease makes people feel emotional and enviable, and makes people unable to resist...
"Congratulations to Roland Allen! The box office received 59.17 million on the day of release! He made history again!"
"You know, the current box office daily production limit of North American theaters is only 90 million!"
"When "Jurassic Park 2" was released in the summer, we were amazed at the attendance rate of more than 50% in the first weekend! At that time, I was thinking that a dinosaur that could squeeze 30 or 40 people into a movie theater, How cool is it? And now, I am thinking, how touching is the love that can attract eighty or ninety people to watch in a movie theater?"
"Can it make the audience cry until they're dizzy?"
"So, with doubts, I walked into the theater with my wife..."
“But when we came out again, we ran out of tissues we had with us.”
"Although James Cameron told a very old-fashioned story in "Titanic",...the beauty of Roland Allen and Kate Winslet still moved me... "
"No, I'm sorry, I shouldn't use the word deduction to describe their state, because I don't think they are acting at all, because I can't find a trace of deduction at all. They are real on the screen. Talk about a love affair."
"The expressions of the two people are no different from the photos and videos exposed by the media before. They are lovers inside and outside the play."
"I believe that when many people hear this, a very strange question will arise in their hearts."
"Since there is no difference between them on and off the screen, why do we go into the theater to see this movie?"
"Shouldn't we just watch the news about their relationship?"
"It doesn't cost money yet!"
"Yes, I thought the same way halfway through the movie, but when I saw the end, I realized why I went into the theater to watch this movie, because of the Titanic shipwreck effect, which was captured by James- Cameron moved to the screen flawlessly, and the visual effects presented in the movie are definitely several levels higher than "Jurassic Park 2" and "Men in Black"!"
"It is the overwhelming truth that makes the love between Jack and Rose so great..."
"It is the reality that hits the face that makes the choice of life and death extremely touching..."
"It is the reality that hits the face that makes the separation of yin and yang so painful..."
“It was the truth that hit our faces that made my wife and I burst into tears…”
"I dare not say that Titanic is the best movie I have ever seen, but I dare say that with James Cameron at the helm, Roland Allen and Kate Winslet's empathy Come on, this is the most realistic movie I've ever seen..."
"I seem to be in the night of April 15, 1912..."
“I seem to have witnessed that tragedy unfolding with my own eyes…”
"I seem to have witnessed that unforgettable love..."
After the movie was released, the promotion of the movie was actually out of Fox's control.
Various media have shifted their focus from the love hype before the movie was released to the quality of the movie itself.
Although everyone can understand that the script of "Titanic" is the same, they can also understand the essence of the success of the whole movie. In addition to Roland Allen's super popularity, CGI is also the most important part of the movie. One of the heroes of success.
Actually, most of the time, special effects films are not easy to advertise.
Because of special effects, it is actually a very imaginary thing.
There is no way for the public to have an accurate understanding of the special effects of a movie through oral descriptions.
Like Aquaman.
When the announcement is made, how good are the special effects...
Go in and take a look, it turns out that it is a large sea fishing site.
If this thing is called an epic, then Peter Jackson could hold his "Lord of the Rings" and cry to death in the toilet.
Many times, producers and directors will have such a question whether the special effects serve the plot or the plot serves the special effects, but James Cameron has already made a successful demonstration with "Titanic"—
Everything is for the movie!
Yes, the plot of "Titanic" is really popular!
But you have to admit that it is precisely because the public has been tested countless times by the market that it becomes attractive!
At the same time, on this attractive basis, add visual enjoyment that can give the audience an immersive experience, and that movie has already been produced.
On the surface, it seems that the love in "Titanic" is the focus of people's attention, but in fact, if there is no real visual effect, the routine love will be greatly reduced.
A lot of times, why do people complain that a movie is rubbish?
Is it because there is a problem with the plot of the movie?
No, there is a problem with the combination method...
A successful kernel that has been verified by the market, if it is added with the text special effects in "Wan Wan Wan Wan Wan Fang", it will become a spoof, but if it is added with world-class CGI, the sense of substitution will also arise.
In Roland's later life, many people think that special effects are the future of the film industry, because he is cool.
If the special effects cannot be improved, the movie will decline.
And said that James Cameron is a good example, if there is no new technology, he will not make movies.
But in fact, these people don't understand why James Cameron is successful.
Cool CGI, just to pull the audience into the movie world! The clichéd but acceptable plot that is sprayed by everyone is the root of the audience's sense of substitution! The special effects and the plot never conflict. Only when they are perfectly combined, the audience will feel that this movie is good-looking. On the surface, it is CGI that conquered the audience, but in fact, it is a successful plot that has been verified by CGI+. The sense of substituting and pulling created by the two makes him invincible!
The plot may be watery, but as long as people like it, that's enough.
When the argument that the special effects of "Titanic" were too real came out, movies that originally focused on women as the main box office contributors were gradually leaning towards men. Although the plot was not friendly to many men, but that The magnificent scene can still allow them to find a sense of satisfaction in the dog food.
After this sense of substitution was produced, many male movie fans who accompanied their girlfriends to watch movies were able to chat a few words about the plot.
Female fan: "You said, if Ruth believed that the Ocean Star was not stolen by Jack from the beginning, would they survive?"
Male movie fan: "I don't think either of them can survive. Didn't you see her fiancé shoot directly when she saw Ruth and Jack hugging and kissing at the end? If she believed Jack from the beginning, maybe the two would was directly beaten to death..."
Female fan: "Huh? Then you said that Ruth didn't get off the lifeboat and returned to the Titanic, so Jack wouldn't die? After all, Jack can survive by grabbing planks..."
Male movie fan: "I still think that both of them will die. After Ruth survived, she came to the United States to marry her fiancé, and finally committed suicide because life was not going well. After Jack survived, he was killed by Ruth as soon as he set foot in the United States. The fiancé was killed because during the final boarding session, Ruth's fiancé blatantly stated that Jack would wait on the boat to die..."
The female fan was a little annoyed, "Eh? Can't you think of a better place? For example, Jack also got on that plank in the end, and both of them came to the United States alive, and then lived happily together, and gave birth to a lot kids..."
The male movie fan was helpless, "The problem is that there is no such thing in reality, okay! Jack is a poor boy, and he can't give Ruth the life he wants at all! Didn't you see the last photo of Ruth? She wants What she wants is freedom under the condition of abundance! What she wants is someone who loves her and can play with her! But Jack is obviously not! He has no money!"
The female fan was very dissatisfied, "Love can surpass everything, okay! Doesn't Roland, the A+list, also like the newcomer Kate?"
The male movie fan stopped coaxing, "Then why don't you ask, when will Roland and Kate get married?"
Female fan: "???"
Female fan: "!!"
Female fan: "It seems to be all right!"
Similar conversations are happening all over America, and then…
【Roland and Kate are a good match! I beg them to marry in place! ]'s post is like a virus, spreading wildly on Yahoo and IMDb.
Well, inspired by a male friend, "Roland and Kate have both been to each other's house, so they should have plans to prepare for the wedding?" ’, ‘When do you think Roland and Kate will announce their engagement? ’, ‘Roland and Kate look so cute with their dolls! ’, ‘The beauty of a handsome man and a beautiful woman will surely give birth to a beautiful child! 's post…
It directly crowds out the living space of other discussion forums.
At the beginning of this year, IMDb only maintained around 250 million visits a week, but now...
Just the discussion area of Roland and Kate can contribute nearly 700 million visits in a week.
At the beginning of this year, IMDb added tens of thousands of new users every week, but now...
On Roland and Kate's discussion area, new users reached 300,000 a week.
When Roland bought IMDb, the website was worth tens of millions, but now...
If you add a zero to it and ask for 500 million yuan, those online media companies will be able to compete for the top!
When a website like IMDb can enjoy the fan dividends brought by the fan group that Roland has cultivated for eight years, the box office on Saturdays and Sundays will not disappoint. Due to the film schedule, the number of shows is still so More, the room for growth has been sealed, and the box office has already started to drop on the second day, but even so, the box office of the first weekend still reached 150 million!
As for the other movies?
Sorry, when the entire North American theaters are producing a box office of up to 90 million in a day at full capacity...
Other movies are dead.
"Tomorrow's Empire", which was released at the same time as "Titanic", closed at 3.07 million in the first weekend.
Nathan Lane's "Mouse Catch", closed at 920,000 in the first weekend.
"Scream 2", released on December 12, closed at 590,000 in three days.
The "Broken Lock Rage", which was released on December 10, reported a receipt of 330,000 in three days.
"Good Will Hunting", which was released on December 5th, did not exceed 150,000 in three days...
The five films of the month, plus some previous films, accounted for a total of 30% of the market share, but the box office revenue they brought did not even reach a fraction of that of "Titanic"...
This kind of terror crushing against the world caused all the film companies to choose the lower gear, and even Sony postponed the release of "As Good as It Gets"...
MMP, it is no longer hitting a stone with a pebble, but whoever encounters "Titanic" will be crushed!
Everyone knows that Roland is awesome, but they didn't expect that Roland, who was selling love in front of the public for the first time, could be so awesome.
Now he is like Jack, standing on the bow, raising his arms and shouting—
"I\'m the king of the world!"
As for what the media raised before, who can break Roland's rule in the 1990s?
Now no one talks about this boring topic anymore.
Will Smith?
"Men in Black" has a total box office of 250 million in North America, and that's just the figure of "Titanic" for a week...
The six majors who have been observing secretly...
Fox, Sony, and Paramount that have cooperated with Roland are laughing like crazy, but Universal, Warner, Disney...
They couldn't figure it out, why are Roland Allen's fans so crazy?
If Harrison Ford ruled the 1980s, letting countless superstars live in his shadow, now...
How many superstars dare to pat their chests and say that I live in the shadow of Roland Allen?
Since his debut, Roland is either breaking records, or on the way to breaking records. When everyone thinks that breaking 100 million in North America is considered a success, 200 million is a big explosion, and 300 million is the ceiling...
Roland's guarantee is 300 million...
The achievements you are proud of are just the starting point of others...
This is more hurtful than facing diss...
As for cooperation...
Warner, Universal, and Disney also want to cooperate with Roland!
This kind of opportunity to pick up money for nothing, don't let it go for nothing!
But the problem is that since his debut, Roland has only cooperated with his own people!
Going around in a big circle, the projects he participated in were either organized by the Jewish gang, or set up by the tyrants of Wall Street...
They tried to squeeze, but they couldn't get in!
Why…
And when Warner, Universal, and Disney watched "Titanic" rampage and wiped everything away, but they had no chance at all to get a piece of the pie from Roland Allen, they were all smiles because of the big hit at the box office Roland suddenly received a call from Spielberg.
"Hi! Good morning, Steven!"
"Let me guess, are you calling me at this time to congratulate me on the big sale of "Titanic"?"
"Hey! There is no need to be so polite between us..."
"Without you, I wouldn't be here..."
Although Roland's words were full of politeness, Spielberg could still hear the joy contained in the words.
Even if he didn't see Roland, he could still imagine that at this moment Roland was leaning on his big sofa with his feet resting on the coffee table. If Roland didn't mess around a lot, he would even have to make up his mind Yingyan is in a group, full of glory, hugging left and right, and let the woman answer the call for herself with a mobile phone...
but…
It's normal to be excited...
After all, every second now, for Roland, is making history!
However, he didn't call this time for congratulations, "Okay..."
"Then I won't be polite to you..."
"Is that right..." Roland's joyful voice came again.
Spielberg didn't care, but continued: "I called you because I have something to talk to you..."
"Before you told me that you were going to give Kate a shot, do you remember this?"
"Remember, remember, just wait for me..." Hearing this, the guy who was still so chic quickly stopped talking.
Immediately afterwards, the sound of dong dong dong came from the receiver.
After about a dozen seconds, Spielberg heard Roland's words, "Uh...you go ahead..."
"I was in the living room just now, and Kate was taking Lizzie to make food in the kitchen. I have to stay away from her so that she doesn't hear..."
"Oh, by the way, you said Chongao, is there a problem?"
"Those guys won't be so greedy, right?"
The outrageous words made the old man smile and shake his head. He was used to Roland's petty temper, and he didn't care about this kind of behavior, so he went straight to the point, "I haven't mentioned the deal with them yet. ..."
"I'm calling you this time, just to say, it's really a loss for you to do this..."
"Loss?" Hearing this, Roland felt a little warm.
"This varies from person to person, right?"
"I don't think it's a loss, so it's not a loss..."
Hearing the chic words, Spielberg smiled and shook his head. How could he not know that Roland was determined to buy a prize?
But the loss he said was not to tell Roland not to buy it, but to maximize the benefits—
"No, I mean, judging from the current situation, this year is also the best year for you."
""Titanic" is so popular that outside fans are even discussing you and Kate's baby..."
"In this situation, if you change some chips that are more attractive to them, or add something that they are interested in on the original basis, maybe..."
"So you won the most unlikely award in your life?"
"You may not care, but your fans do..."
"And you can use what they care to get what they care about..."
"Well, are you interested in hearing my thoughts?"
Note: ①If you think my box office is exaggerated, you can go and see Kenneth Turan's angry evaluation after "Titanic" won the best picture. His niece only went to see it in 1998. Then, within a month and a half, I had retweeted this movie at least sixteen times, at least, because there were sixteen ticket stubs found, and according to his niece, some of them must have been lost. At that time, if you didn't go to the theater to check in many times, you would be out of group, and the box office of more than one billion was piled up like this.
(end of this chapter)