Chapter 1492 Xin Zijuan Jia Qiang’s ambition
"Master, you think so, but others don't think so." Jia Qiang stood on the edge, her hands hanging down, her face full of distress, "I feel that I am a respectable person. If I am compared with friends, partners or business rivals, Everyone is sitting in private rooms, but I am sitting downstairs, so where can I put this face? Maybe people think that you don’t have enough connections and strength in the capital, so maybe they won’t contact you for the next business..."
I have to say that Jia Qiang's statement makes some sense. He has been hyping up this sales event for the past two months, and even asked Cao Yu to spare no effort to fan the flames in the "Daily News". In addition, those individuals The tabloids with their own gossip nature were actively shouting, and everyone's thoughts were aroused by business tycoons, dignitaries in Beijing, wealthy businessmen from other places, and local gentry and celebrities.
Especially the legendary stories about some of these rare antiques, which have attracted many people's hearts and want to see if a certain object is as magical as imagined.
The ticket to the private room is only one hundred taels of silver, which is surprising to ordinary people, but to the dignitaries and wealthy businessmen, it is not worth mentioning. If you increase it to one thousand taels, to them It's not worth mentioning. Of course, it's impossible for Daguan Tower to do this. That's too outrageous.
"Businessmen who think like this are all low-level people. Who doesn't know the basics of business? Do you think that just because you can show up at this sales conference and sit in a private room, you feel that you have deep connections and strong power? Ridiculous!" Feng Ziying retorted unceremoniously: "You may think that we, the Zhou merchants, are a little too vulgar."
Jia Qiang naturally did not dare to argue with Feng Ziying, but this time it was indeed a rare opportunity for Daguan Tower.
In Jia Yun’s view, the status of the Daguan Tower in the theater has reached its extreme, and it is already difficult to seek breakthroughs.
After all, a confrontational pattern among several famous buildings in Beijing has been formed. It will be difficult for anyone who wants to overwhelm or knock down anyone. Everyone has a big tree behind them.
Just like Uncle Feng and King Zhongshun's Mingyue Tower, they had already had a gentleman's agreement not to engage in vicious competition, and later Yao Liang Pavilion also joined in.
Yanzilou has always been unwilling to join, but it was targeted by these three companies, and then began to decline. Until last year, Yanzilou changed its owner and was bought by Beijing Wang. He took the initiative to express his goodwill to the three companies here and expressed his willingness to live in harmony. Jingzhong The competition in the theater has just begun to enter the relatively peaceful era of the four-nation struggle for hegemony.
However, due to the squeeze in the past two years, the strength of Yanzi Tower has weakened a lot. It has now fallen from its original position as the leader to the last of the four major theaters. It is already a certain distance away from the top three. There are still several theaters behind it. In terms of strength and reputation, there is still a certain distance between Yanzilou and Yanzilou, but it has begun to catch up.
Jia Qiang is not a master who is willing to stick to his laurels. After taking over the management of Daguan Tower from Jia Yun, he focused on making Daguan Tower a higher level and used the changes in Daguan Tower to prove to Uncle Feng that although he It was recommended by Jia Yun, but he was not inferior to Jia Yun.
Jia Yun's sudden leap from the steward of Daguan Tower to the chief shopkeeper of Haitong Bank Jingshi is simply enviable. The gap between the two is really too big. One is the chief steward of the theater, while the other is in charge of the entire Gyeonggi Bank. Jia Yun is a top shopkeeper in the industry, but Jia Yun just took up the post and has been doing a great job for more than a year. Without him, it is because he has caught the eye of Uncle Feng and Uncle Feng has given him his full support that he has been able to secure his position. this location.
Jia Yun can do it, so why can’t Jia Qiang do it?
He will use his performance in Daguanlou to prove that he can and even surpass Jia Yun!
How to prove it? Jia Qiang feels that this sales conference is a very rare opportunity for transformation.
Seeing that the price of this private room has soared five times and the demand is still in short supply. I even forced myself to come to Uncle Feng for help. This feeling of anxiety and joy is really difficult to describe to others.
Jia Qiang felt that a sales conference like this would definitely be investigated and dealt with by the imperial court in the future, and Daguanlou could hold it. Even if the venue was provided to the government for free, the sale of private room tickets alone would be enough. You can make a lot of money.
In Jia Qiang's view, Daguan Tower should not be limited to just acting. In the future, Daguan Tower can take a high-end route, and the theater troupes invited should be more high-end. Ordinary theater troupes are definitely not allowed to perform in Daguan Tower, even if the price is very low. Go all out to create this high-end impression.
Jia Qiang even considered introducing storytelling into Daguan Tower.
This is a bit difficult, because in the minds of dignitaries and gentry, storytellers or lower-class people are just the fun of poor people from the middle and lower classes in teahouses. Entering Daguan Tower will definitely have an impact on the style and level of Daguan Tower.
However, Jia Qiang feels that this kind of storytelling is very popular in the capital city. Some storytellers have won many regular guests in many teahouses, and their influence is growing. In fact, many gentry and dignitaries also like this kind of storytelling. This style is appreciated by both refined and popular people, but due to traditional inertia, no one is willing to break this pattern.
As long as he can win the support of Uncle Feng, Jia Qiang feels that he can invite famous storytellers from the capital city or even Yangzhou and Suzhou to perform on stage, so that everyone can feel the level of top storytellers.
In addition, Jia Qiang even thought about whether, in addition to some government sales fairs, she could also take the initiative to undertake or organize some sales fairs, such as top products from top jewelry stores, medicinal materials stores, and silk and satin shops in Beijing, Yangzhou, and Suzhou. , specially used for the top people in the capital city to taste and sell. This can also improve the style of Daguan Tower, and also win more Daguan Tower brand and revenue.
"Uncle, you said that our merchants in Dazhou are not so tacky, but how high-level of style can the merchants have?" Jia Qiang tactfully defended, "Besides, this kind of momentum has already been built, and it has been published in newspapers. , and when the sale is on, these newspapers and publications have to go to the site to observe and look for topics. This is also a means of building momentum. Nowadays, to a large extent, everyone does not come here solely for these sales materials, but to Fight for this breath, show your face this time, and don’t care about selling yourself."
"For example, Longyou merchants and Dongting merchants have always been at odds with each other, and the Hui merchants and the Shanxi Chamber of Commerce are sworn enemies. The Yangzhou salt merchants look down on all other merchants, as well as merchants from Korea, Japan, and Southeast Asia. Fo Langji and Red-haired businessmen, they all gather here, and this momentum of bidding and raising prices is easy to grasp..."
Jia Qiang did not say any more.
Feng Ziying laughed. He didn't expect that Jia Qiang's head melon seeds were very useful. It exceeded his expectations. He actually drew inferences from one example and came up with the idea of such an auction. But he had to say that the other party still had some knowledge.
“Brother Qiang, it seems that you have quite a plan. Let’s talk about it.” Feng Ziying certainly would not dampen the other party’s enthusiasm.
For people like Jia Yun and Jia Qiang who have no background or background, they are naturally willing to follow people like themselves, and they are also willing to use them for their own purposes. The Jia family has long been in decline, and they are not the material to go to war. They stay in the capital. , and there was no one else to support him, so he gave them such an opportunity, so naturally they could only follow him wholeheartedly.
"Sir, I'm thinking, it would be nice to have more sales of this kind, but the sales are bound to be limited, so how can we continue to maintain the reputation of Daguanlou? Since this kind of sales is so popular, why not How many more times should we do it? Anyway, every year the court investigates some major cases, so can all the properties involved in the inspection be handled in this way? Also, if the properties involved in such major cases cannot be handled, can we ask Famous jewelry stores in the capital city or Yangzhou city in Suzhou will choose some unique or very attractive objects for a tasting. After the tasting, they will auction them off. The highest bidder will win. They can also use newspapers to promote them. .”
Feng Ziying was immediately impressed by Jia Lian. This guy had a very pioneering and innovative mind, and he could actually come up with this.
"Well, yes, this idea is very creative. There are many jewelry shops in Jiangnan, the capital. Everyone is competing fiercely and they all want to make a name for themselves. So Daguanlou can use this incident to make it work better. It might not be impossible to try this." Feng Ziying nodded: "Is there anything else?"
"There are also many **** shops in the capital city. Every year, there are many dead pawns left over. They have been accumulated over the years. There are also many strange and weird things. Maybe they are not valuable in the eyes of some people, but there are also some customers with special preferences. I like it very much. If we can provide an occasion for them to display and identify, and then conduct a sale, this will be a welcome opportunity for everyone,..."
Feng Ziying was really shocked by Jia Qiang's ideas. If the previous ones were inspired by himself, then this cooperation with the **** shop was his own thought.
“Is there anything else?” Feng Ziying encouraged.
"Also, my nephew is wondering if we can bring in some of the most famous storytellers to talk about stories. Maybe we can attract more guests..." Jia Qiang observed the change in Feng Ziying's expression as she spoke. After all, this is a bit deviant, but is Uncle Feng still less deviant?
“Oh?” Feng Ziying nodded. Sure enough, she had new ideas. Jia Qiang is not bad at all. "Very good, this is a good idea. Have you thought about how to operate it?"
I am sorry that I haven’t recovered from my cold.
(End of this chapter)