In the last second, Jenkins was talking eloquently about designing a jersey for Gawain, giving the Grand Slam champion born in 1995 a heavy blow.
In the next second, Jenkins directly opened his briefcase, took out a completely packaged new dark blue jersey from it, and handed it over.
The samples are out now!
Even though he was as calm as Gao Wen and was mentally prepared, he had to admit that Jenkins had indeed succeeded in creating a shock.
Blue, a deep and serene azure blue, is clearer and softer than the Bruins uniform. The left chest is still the classic Nike logo; at the same time, a coin-sized coin can be seen on the cuff of the left short sleeve. The black wolf king's head looks like a lifelike design, as if strands of hair can be seen fluttering in the wind.
Taking a closer look, the strokes and lines of the wolf king's head can vaguely outline the shape of a "G" letter, which should be inspired by Gao Wen's initials.
In addition, there is a golden star directly above the wolf's head, like a crown.
"What is this?" Gawain asked curiously, pointing at the stars.
Jenkins gave a confident smile and answered quickly.
"U.S. Open champion."
"For the four Grand Slams, we plan to design different shape logos to refer to the number of champions; of course, different Grand Slams match different jersey designs, and other competitions design different jerseys according to different stages of the season, tailor-made for you. "
"If you are interested, you can also add your own inspiration and help us complete the design together."
Such a treat!
Throughout the tour, Nike has sponsored countless players, not eight hundred but five hundred, and Adidas is no exception. As the top sponsor in the world, they will redesign and update jersey styles every quarter, and then provide sponsored players pick.
However, the entire catalog of new jerseys is completely consistent, so it is not uncommon to see two players wearing identical jerseys facing each other across the net—maybe staggering colors if they are acquaintances, but not styles.
It is precisely because of this that the Big Four, Serena Williams, Sharapova and other players, in different seasons and different Grand Slams, they all wear unique jerseys to the game, which has become a symbol in itself.
Now, Gao Wen can also enjoy such treatment.
In addition, if the "exclusive jersey" is just that, then there is nothing to envy. After all, no matter how good-looking or special it is, it is just a jersey. Runway.
The point is that these "exclusive jerseys" are all separate product lines, all of which Nike will sell on the shelves, and fans can freely own the same style, just like the exclusive sneakers of NBA players. The reason why the sponsorship fees of the stars remain high.
Looking at the history of global professional sports, the product line agreement between Michael-Jordan (Michael-Jordan) and Nike is undoubtedly unprecedented, because Jordan has a 3% dividend of the entire product line.
In other words, even if Jordan has retired and he no longer has a sponsorship contract with Nike, he can still make profits through product line dividends.
According to the 2019 report, Jordan’s dividends from the Nike brand alone are about 130 million US dollars. After retiring for many years, he still ranks first in Nike’s dividends, which is more than the second-ranked LeBron James. More than three times.
Of course, after Jordan, Nike also learned to behave, and the dividends of the exclusive sneaker contracts signed in the follow-up never appeared again.
As far as the industry knows so far, Federer and Nike’s 10-year contract of 120 million US dollars, and Nadal’s 5-year contract of 50 million US dollars with Nike will all expire in 2018. Product Line Dividends —
The personal brand "RF" jointly developed by Federer and Nike, and the personal product line "Bull" jointly developed by Nadal and Nike are the two most profitable product lines in the tennis field at present. The two kings have an unbelievably large fan base. Every year, jersey sales rank among the top.
It is precisely because of this that Federer and Nadal were able to sign such a high-priced contract; in contrast, Serena Williams is another situation.
In 2003, Serena Williams signed a five-year contract with Nike at a figure of 8 million US dollars per year; A women's tennis superstar decided to jointly design her own brand with Nike and get a share of it.
His eyes returned to Gao Wen.
Gao Wen raised his head to look at Jenkins in front of him, with a slight smile on the corner of his mouth, he didn't say much, but asked meaningfully:
"Are you sure? Don't you worry about me becoming Gaudio or Del Potro?"
Gawain definitely did not mean to belittle these two players. In fact, he personally likes Gaudio and Del Potro, the two Argentines.
At this time, Gao Wen mentioned the names of the two people, mainly because the two players were once extremely popular, but encountered different bottlenecks after reaching the top of the Grand Slam.
Among them, because of a wrist injury, Del Potro only played four tournaments throughout 2014 and missed almost the entire season.
Jenkins chuckled because of Gao Wen's honesty and straightforwardness, but instead of answering, he asked, "Why, don't you have confidence? This is nothing like the Gao Wen in my impression."
Gao Wen laughed straight away, "No, of course I have confidence, but in professional competitions, it's obviously not something that I can decide everything just because I have confidence."
Jenkins waved his hand gently, "If you are confident, that's enough. You are in charge of the game, and John and us will take care of other things."
In an understatement, one can deeply feel that Nike really came prepared—
Not only sincere, but also determined to win.
From Gao Wen winning the championship yesterday afternoon~www.mtlnovel.com~ to coming to the door in person this morning, Nike has shown unbelievable decisiveness, which is indeed domineering.
Gao Wen couldn't help but wonder if that's how Nike signed Bouchard after Wimbledon.
babble.
At this moment, Tobias came back again, and looked at the two people in the room, "It seems that the two of you have a good conversation without me, how is it, is there anything I need to follow up?"
Jenkins stood up very sensibly, "No, nothing special, I just showed Gao Wen our blueprint, we believe that Gao Wen and Nike are the perfect fit."
The subject changed, "But, I need to deal with the bladder call now, Gao Wen, you don't mind if I use the bathroom, do you?"
After seeking Gawain's permission, Jenkins turned around and entered the bathroom, leaving the hotel room to Gawain and Tobias.
Write a Chinese website