Chapter 336 Membership Card
Knowing the specific situation, Zuo Yi was surprised but also very happy.
Isn't this the result he wanted?
This development is great!
—But soon, new problems arise.
He does not prepare too many vegetables every day, after all, their supermarket is not like the fresh supermarket outside.
If the purchase situation of the customers is according to the situation of the customers, it will be like today, and the work will be gone in less than half a day.
Although it is sold out, it is good, but there are no vegetables in the vegetable section, which looks strange!
There are not many vegetables grown in the villa. After all, everyone is not specialized in growing vegetables, so the scale cannot be scaled up.
He can add a little more vegetables every day at most, but he can't hold it!
How can this be solved?
Zuo Yi had a bit of a headache. After returning to the villa, Liang Shenyu solved it with one sentence.
"You can limit the purchase!"
"Purchase limit?"
"That's right." Liang Shenyu didn't think there was any problem at all, "Didn't you say before that this supermarket is different from your previous chain supermarket, and mainly caters to wealthy customers."
"right."
"Then you are really high-end!" Liang Shenyu said: "There is also a supermarket in our community, which is full of valuable fresh fruits and vegetables from all over the world, and the prices on it are much higher than your supermarket!"
In the community where Liang Shenyu's parents live, there is also a high-end supermarket. The things sold in it are very expensive, especially expensive!
Not to mention the snacks and drinks from all over the world, let’s talk about the Coke that sells for 2.5 yuan outside, and it costs 5 yuan inside! Comparable to scenic spots!
Even ordinary fresh vegetables are said to be obtained from anywhere, which is not easy and expensive!
Moreover, sometimes these fruits and vegetables will also engage in purchase restriction activities, and each person can only buy one portion.
But I have to say, these sold pretty well.
The main reason is that the quality and taste of these vegetables are still good.
Most of the people in their community are rich people, and they don't care about such a small amount of money.
I feel that the price-performance ratio is not high, and those who don’t want to waste money will naturally choose to go a long way to other supermarkets to buy various supplies.
Anyway, if you don’t buy or sell, how can you set the price?
"Anyway, your supermarket can't take the cheap route, so keep an eye on the rich!" Liang Shenyu said foolishly, "The vegetables in our villa can't be sold cheap, you have to make a decision!"
Even Yu Shijie nodded, and told him with the mentality of a rich man, "If the supermarket where I lived before had vegetables of this quality, I would buy them no matter how expensive they are! What's more, purchase restrictions are nothing."
Vegetables and meat are of course fresh to taste!
If the quality and taste are good, it is normal to buy it every day.
But Yu Shijie is also very lucky, fortunately he is here, so he doesn’t have to compete with others for vegetables!
After listening to the opinions of the two, Zuo Yi resolutely followed their opinions and chose to limit purchases!
As they said, his supermarket does not take the cheap route, and cannot win by quantity.
So, he had to adapt to local conditions.
The most important thing is that he has confidence in the vegetables in the villa!
He also remembered his idea of taking over the supermarket.
At that time, didn’t he decide to buy the vegetables from the supermarket because he felt that these vegetables were so delicious that someone would be willing to spend money?
At that time, he planned to use the vegetables from the villa to drive the sales of other things in the supermarket.
Now that the vegetables are selling so well, he can take action at this step!
Sales strategies need to be adjusted at any time!
Soon, the supermarket put up a new notice, informing customers that each person is limited to two servings of vegetables, regardless of the category!
Moreover, the price is divided into member price and non-member price.
If you are not a member, you will be half the price than the member!
For example, a piece of lettuce costs 10 yuan for members and 15 yuan or more for non-members.
This kind of price difference between members and non-members can be found in many places, but the difference is not so big.
It is also easy to open a membership, just recharge 200 yuan, and the recharged money can still be used for normal consumption.
As soon as this announcement came out, many guests were speechless.
Is this forced consumption?
Or is this supermarket gone? Do you really think that everyone has no other place to go and can only shop in their supermarket?
Isn’t this eating appearance a bit ugly?
However, since Zuo Yi can make this decision, he will naturally not be easily influenced.
After all, there are really few vegetables they can get! If this method is not used, the vegetable shelf in their house will be empty before noon!
Xiang Jiang Cheng soon found out about Zuo Yi's decision, and couldn't help but shake his head. He had never seen any supermarket with so many rules. He was afraid that there would be too many customers!
However, he knows more, so he supports Zuo Yi's decision.
Open a membership card, so what's the problem?
You don’t need to pay to open a card, and you can also use the recharged money in it, so it doesn’t matter.
As for the fact that a member can only buy two servings of vegetables, this... is really a bit speechless.
Who only buys two kinds of vegetables when buying vegetables?
"You can ask your family members to open the card too!"
Facing the doubts from the guests, Zuo Yi explained with a smile: "Anyway, it doesn't cost money to open a card."
That is to say, with a little effort, you can open a membership card without affecting anything, and if you don't use it, there will be no loss.
If it is a person, buying two kinds of dishes is enough for a meal.
For a young couple, it’s a lot to buy four kinds of dishes.
So, it doesn't affect anything.
The guests were convinced by Zuo Yi's words.
That's right, who doesn't have a few membership cards now? Just scan the QR code and fill in some personal information, and the card will be opened successfully without any handling fee.
There are still points for using the membership card, and if you have more, you can exchange for a little gift, which is not a loss.
Guests quickly opened many membership cards.
Then, after the membership card was opened, the clerk began to recommend recharge discounts.
Recharge 200 yuan, you can get 20 yuan, 500 yuan, 50 yuan, and so on.
Although this discount is not that great, it is still 10% off.
Calculated in this way, it seems to be pretty good?
They'll have to spend money anyway, so let's top it up!
Based on this idea, the number of members in the supermarket has increased significantly, and the number of recharges has also been huge.
Some charged more than two hundred yuan, they directly charged thousands of yuan, and some even charged thousands of yuan in one go!
For them, as long as the vegetables are delicious enough, it doesn’t matter if they spend a little more!
At this time, people really feel that they are really rich!
Looking at the number of members and recharge numbers displayed in the background, Zuo Yi also heaved a sigh of relief.
Sure enough, this trick worked!
Of course, he understands better that the reason why everyone recharges is because the vegetables here are good enough!
If it is an ordinary supermarket, there are not so many members.
After all, where are you not buying fresh vegetables? It's even cheaper in other supermarkets!
Zuo Yi stayed in the supermarket for a few days, adjusting the business strategy at any time, and the development of the supermarket was very smooth.
The fruits and vegetables he bought from the villa every day were selling well, and they were all sold out before nightfall.
For this reason, some guests came early. When some people came back from get off work, they found that the vegetables were gone!
Zuo Yi has no choice but to increase the supply of lemons and limes. After all, there are really many of these!
He buys several catties of lemons every day, and it doesn't affect Cai Shaolan's lemon tea at all.
Cai Shaolan's lemon tea is also selling well, and now they can sell dozens of cups every day!
To be honest, when I was writing the prices of these things, I thought the prices were already quite high. Then I saw a lot of comments on Douyin, saying that I ate a bunch of 998 grapes! There are hundreds of blueberries in a small box...
I... the layout is still small! !
(end of this chapter)